Expanse Electrical Co.
Full spectrum marketing implementation
COMPANY
Expanse Electrical Co.
INDUSTRY
EPC & Automation
CLIENT SINCE
2020
Overview
Expanse Electrical came to Griffin as a fledgling brand that had not been fully publicly implemented. Our task was to revise and improve upon the materials (Squarespace site, trifold brochure and cut sheets), and market them via PR efforts, social media, Google ads, email and industry events. With the growth of the company came new servcie lines to promote: writing, design and development of a custom WordPress website; cut sheets; case studies; and productization strategy. As Expanse continues to expand into new realms of power infrastructure, we are energized to support their design and marketing needs.
The Work:
Creation and execution of marketing strategy
Design & production of digital & printed materials
Website design, content, development and SEO
Full marketing stack of social, PPC, email and events
Guidance and execution of trademarks & productization