The Colt Group came to us with a logo and a newly consolidated organization that had once been two related but distinct entities. Our task was to facilitate unification of internal cultures while building out the external brand. Internally, we established Sharepoint dashboards, email communications, video messaging from executives, interior graphics for the corporate headquarters, and of course, lots of swag. Externally, we created a brand guide and timeline to quickly execute a single-page website, social media channels, and Google advertising. This foundation grew to the full website, overview brochure, multiple cut sheets, development of project spotlights, and monthly management of social media, Google ads, SEO, tradeshow booths and email campaigns.